This tutorial will discuss our service and how we are able to pay you for trying your favorite products and services.

What is Incentivized Marketing?

The most common question new users have is how we are able to provide these services and products (the offers) on a trial basis, as well as add an extra cashback incentive to the user for each offer completed. The answer is incentivized marketing. For years, merchants have been looking to acquire more users to the product/service they offer. Therefore, the merchant contracts with certain affiliates (i.e. CashOnTap) with the agreement that the affiliate will drive users to sign up for the merchant's product/service. For the affiliate's services, the merchants pays the affiliate a certain dollar amount (commission) for each user that the affiliate directs to the offer and in which the user signs up for the offer.

Here at CashOnTap, we take that commission and pass it on to you, the consumer, in the form of a cashback payment via Paypal or check. That is the essence of incentivized marketing. To help drive more users to a certain product/service, we provide an added incentive (cashback) for the user to sign up for an offer he/she is interested in signing up for. Moreover, through our relationship with the merchant, we are able to provide most products/services on a trial basis, meaning that you can try the offer before being fully committed to it.

Why Incentivized marketing?

Many merchants choose incentive marketing rather than radio or telveision advertising because the merchants ONLY pays for each user who signs up for the product/service. Therefore, the merchant is guaranteed to have new users for each dollar spent as opposed to television and radio advertising, where a significant amount of money is paid with the hope that users will sign up.